2025 Marketing RAP - Quarter 3

Unlock the Power of AI & Hyperlocal Strategies at CBA’s Marketing Roundtable

Ready to refresh your bank’s marketing approach with innovative, actionable insights? Join us at CBA’s attendee-led Marketing Roundtable, where you’ll hear directly from experts and peers about what’s working right now in community bank marketing. 

Whether you're navigating digital advertising, diving into AI-driven strategies, or just looking for new inspiration, this is your chance to gain practical tools and spark meaningful connections.

PRESENTATIONS:

Mastering Hyperlocal Marketing: Drive Real Results with Targeted Digital Ads

Learn how to use hyperlocal strategies across platforms like Google, Meta, and geofencing tools to reach the right people at the right time. This session will explore practical tactics for narrowing your audience, boosting engagement, and turning location-based data into business growth.

Matthew Michael, Co-Founder
M&R Marketing

Chris Canady, Senior Digital Strategist
M&R Marketing

Using AI to Turn Your Data into Actionable, Personalized Growth Strategies

The Vertice AI team will show how community banks can transform their customer data into actionable insights that drive real, measurable growth.

• The personalization gap: Why customer expectations for tailored experiences are outpacing what most banks can deliver—and how AI can bridge the divide.
• Smart product targeting: How AI can help your teams put the right products in front of the right customers at the right time.
• Scalable personalization: Strategies to create personalized, compliant copy at scale without overloading your team.
• Operational efficiency: Ways to address common bottlenecks, drive back-office productivity, and support more effective strategic growth planning for leadership, marketing, and sales.

Participants will leave with a clear understanding of emerging AI technologies reshaping community bank marketing, along with practical strategies to close the personalization gap and actionable ways to put their data to work today.

Mitch Rutledge, CEO
Vertice AI

Tyler Brantley, Head of Community Banking
Vertice AI

WHY SHOULD YOU ATTEND?

Tailored Insights: Gain insider knowledge on community bank marketing trends, strategies, and real-world success stories from top industry pros.

 Networking Extravaganza: Build meaningful connections with like-minded professionals, spark new collaborations, and expand your network during engaging sessions.

 Interactive Discussions: Dive into dynamic conversations, share your experiences and learn from peers tackling the same challenges.

 Exclusive Access: Don’t miss this chance to collaborate with industry peers, find practical solutions for today’s marketing challenges, and leave inspired with fresh ideas.

Register now and get ready to transform your marketing game!