Strengthen Your Retail Team with CBA’s Universal Banker Certification Series – Starts Next Week

CBA Today eNewsletter,

Retail banking continues to evolve, and today’s front-line staff must be equipped to meet customer needs. CBA’s Universal Banker Certification Series, beginning March 25, helps community bank teams build the skills needed to succeed in this environment — strengthening customer relationships, identifying opportunities, managing risk, and delivering exceptional service across multiple roles. This four-part, interactive virtual program provides practical tools your staff can apply immediately to better serve customers and support your bank’s growth.

Led by Christie Drexler and Josh Collins from Drexler Consulting, the series covers the full spectrum of modern retail banking success — from embracing the universal banking model and building a professional brand to maximizing onboarding, preventing fraud, and strengthening long-term client loyalty. Whether your team includes tellers, personal bankers, call center staff, lenders, or managers, this program equips them with skills they can apply immediately. Encourage your team to invest in their growth and register to help position your bank for success in the evolving retail landscape.