Marketing RAP Returns May 7 with AI Insights and CEO Perspectives

Community bank marketers—this is your opportunity to step into the future of marketing and walk away with ideas you can use. Join us on May 7, 2026, at Georgia Banking Company in Atlanta for CBA’s Marketing RAP, where innovation meets real-world strategy.
Smart Marketing for Community Banks: AI, Strategy & Peer Ideas brings together marketing professionals from across the state for a dynamic day of collaboration, fresh thinking, and practical takeaways. As AI continues to reshape how banks connect with customers, this session will explore how community banks can leverage emerging tools and data-driven strategies to sharpen messaging, better target audiences, and build smarter, more effective marketing plans.
Chris Bates, CEO of Agora Eversole Marketing Agency, will lead the session: The New Bank Marketing Playbook: How Modern Banks are Adapting to AI and Customer Expectations.
Chris will share a modern framework designed specifically for banks—helping you identify your ideal customers, refine messaging, and integrate AI and digital tools into a cohesive marketing strategy that drives results.
You’ll also hear directly from the top during our CEO panel, What CEOs Really Want from Marketing. This candid conversation will give you a rare look into how bank leaders evaluate marketing success—from ROI and brand positioning to internal alignment and gaining executive buy-in.
Beyond the sessions, Marketing RAP is built for connection. You’ll have dedicated time to exchange ideas with peers, discuss challenges, and learn what’s working at other community banks. Don’t miss this opportunity to connect and collaborate with fellow community bank marketers, elevate your marketing strategy and return to your bank with fresh perspective and actionable strategies.

